Privacy Policy

What do we mean by Personal Information?

In this Policy, “personal information” means information or an information set that identifies or could be used by or on behalf of IVB7 to identify an individual.  Except as described in this Policy, IVB7 will not give, sell, rent or loan any personal information to any third party.

Personal information does not include “Usage Data” which we define as encoded or anonymized information or aggregated data we collect about a group or category of services, features or users which does not contain personally identifying information.  Usage Data helps us understand trends in usage of the Service so that we can better consider new features or otherwise tailor the Service. In addition to collecting and using Usage Data ourselves, we may share Usage Data with third parties, including our customers, partners and service providers, for various purposes, including to help us better understand our customers’ needs and improve the Service as well as for advertising and marketing purposes.  We do not share Usage Data with third parties in a way that would enable them to identify you personally.

How Do We Collect, Use and Share Your Personal Information and Other Information?

Information You Provide to Us

When you register for the Service, we ask for personal information such as your name, address,  phone number, e-mail address and credit card information, as well as certain related information like your company name and website name.  If you sign-up for a 30-day free trial account, you are not required to enter your credit card information unless and until you decide to continue with a paid subscription to the Service.  IVB7 uses a third-party intermediary to manage credit card processing.  This intermediary is not permitted to store, retain, or use your billing information for any purpose except for credit card processing on IVB7’s behalf.

IVB7 may use the personal information you provide to operate the Service and tailor it to your needs, for billing, identification and authentication, to contact and communicate with you about the Service and your use of the Service, send you marketing materials (subject to your opt-out option), for research purposes, and to generally improve the content and functionality of the Service.

IVB7 may also share your personal information with its third-party service providers (such as its credit card processors and hosting partners) to provide the necessary hardware, software, networking, storage, and other services we use to operate the Service and maintain a high quality user experience. We do not permit our service providers to use the personal information you provide for their marketing purposes.

Log Files

As is true with most websites, IVB7 gathers certain information automatically and stores it in log files. This information includes internet protocol addresses as well as browser, internet service provider, referring/exit pages, operating system, date/time stamp, and click stream data. Occasionally, we may connect personal information to information gathered in our log files, as necessary to improve the Service for individual customers. Otherwise, we generally use this information as we would any Usage Data, to analyze trends, administer and maintain the Service, or track usage of various features within the Service.


A “cookie” is a small software file stored temporarily or placed on your computer’s hard drive.  The main purpose of a cookie is to allow a web server to identify your computer and web browser, and tailor web pages and/or login information to your preferences.  Cookies help us promptly display the information you need to use the capabilities of the Service and other information which we consider to be of interest to you.  By gathering and remembering information about your website preferences through cookies, we can provide a better web and marketing experience.  Cookies don’t give us access to users’ computers, and the information we collect through cookies doesn’t include personal information.

When you use the Service we utilize “session cookies,” which allow us to uniquely identify your browser while you are logged in and to process your online transactions.  Session cookies disappear from your computer when you close your web browser or turn off your computer. We also utilize “persistent cookies” to identify you as a IVB7 customer, agent or end user and make it easier for you to log into and use the Service.  Persistent cookies remain on your computer after you close your web browser or turn off your computer.